Model of the World® – The Home of Tourism Through Beauty.

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Welcome to the official website for the Model of the World beauty pageant – an international celebration of beauty, tourism and culture.

The core emphasis of the Model of the World beauty pageant has always been to promote the host country of each year’s final. We work very closely with the government and tourist boards of our partner countries with the common goal of highlighting the region’s tourism profile and therefore benefiting the country.

Tourism is a $100 billion industry and our aim is to help host countries attract both domestic and international tourists, as well as foreign investment and expenditure in the current difficult global tourism market.

Model of the World and its parent company, the Tourism World Organisation, have had the honour of receiving a number of tourism awards from countries such as Colombia, Thailand and Russia for our work in the tourism sector.

Not only do we extensively champion the tourism of the host country through the Model of the World pageant, we also aim to promote each country competing. Each contestant is not only undeniably beautiful in her own right but she is also elected as a Tourism Ambassador for her country, poised to showcase her nation and its culture and traditions.

Through tourism we can promote all corners of this wonderful world in which we live.

Latest News



SLOVAKIA WINS!! Lucia Pestova, representing Slovakia, was awarded the Model of the World 2017 title in Malaysia. Lucia is a student and in her spare time she enjoys reading, listening to music and making new friends. With her timeless beauty, work ethic and warm personality she was a natural winner.[…]

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Model of the World 2015 Winner (1)


BULGARIA WINS!!!! Model of the World 2015 is the beautiful Simona Milova. Model of the World 2015 World Final took place at the Swiss Garden Hotel Melakia, Malaysia on Saturday 16th January 2016. The judges awarded the Model of the World 2015 title to Simona Milova, who is a law[…]

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